Smarter Black | New cream

nuud is a 100% natural, vegan deodorant that stays effective for days at a time... with just 7 ingredients. Our super-effective formula is based on our love of fresh armpits and the body’s natural microbiome.

We stand for freshness without aluminium, fragrances, parabens, salt, or propellants.

This is our Smarter Black - the same effective nuud, just in black tubes. Two 20ml tubes. Together they're good for 20 weeks of freshness and 25% cheaper than a Starter Pack. It means we don't need to deliver to you so often. And that makes a whole heap of difference. That's why we called the Smarter Pack, the Smarter Pack.

Try it and you'll find out why it's Mother Nature's favorite deodorant.

Sunflower Seed Oil*, Strawberry Seed Oil*, Zinc Oxide***, Candelilla Wax*, Arrowroot Powder*, Tocopherol (vitamin E)*, Silver***.

* 100% natural
** 100% natural origin
*** 100% mineral

0% synthetic ingredients

The new cream is lighter, airier and lets your armpits breathe. How much and how often you apply remains the same by the way. A tiny pea sized amount of nuud every other day is more than plenty.

Be sure to wait after a shave– give your armpits time to recover. The same for any underarm irritations– time to refrain from smearing, rolling or spraying. Rest is best.

Pure armpit love
This natural deodorant cares for your skin with a 100% natural (71% organic) formula, dermatologically tested and approved.

Planet & animal friendly
nuud is 100% vegan, cruelty-free, with biodegradable cardboard packaging and a bioplastic tube made from sugarcane. We’re plastic-negative and ship CO2-neutrally.

Highly effective
Nuud neutralizes odor-causing bacteria with micro silver and zinc oxide, without clogging pores or leaving stains. Each application lasts 3 days, regardless of activity.

No unnecessary ingredients
No perfume, aluminum, alcohol, or vague chemicals—just the essentials.

Officially plastic negative
We recover twice the plastic we use in our entire production process, and on top of that: we have 100% recyclable tubes made from sugarcane bioplastic.

Made in the Netherlands