Truly fresh armpits since 2017
Let’s fix body odor
Improving the world often begins with solving a problem. We recognised the significant and often underestimated issue of sweat and its negative effects. Beyond its unpleasant odor, which becomes particularly problematic in crowded public spaces, sweat can lead to embarrassment and discomfort. These challenges highlight the need for effective solutions to address sweat-related issues.
Sustainability
The fight against smelly sweat has a huge environmental impact due to the billions of deodorant products used annually. To tackle these issues, we've created a special deodorant that effectively fights odor without harming people, animals, or the planet. It's eco-friendly in packaging, production, and shipping, and designed to be appealing to all.
100% natural freshness
And that became nuud! A 100% natural, vegan, fragrance-free, carefree deodorant. A deodorant that does its job so well that you won’t smell for several days after every application. Then we added the Refresh Bar - the perfect partner to our deodorants - and now we have a deodorant stick too. Who knows what’s next? The only thing we know, it will solve a problem and it will make the world a better place.