Four million armpits since 2017

Highly effective, naturally innocent deodorant

Natural deodorant that keeps odor off your mind, so you can get on with everything else.

  • Up to 72 hours of odor protection
  • One tube lasts 6–7 weeks
  • 100% natural and aluminum-free
  • 4.8 · 1,893 reviews on Google
  • Dermatologically tested
Someone opening a nuud box, with hands passing tubes around her
  • Effective up to 72 hours
  • ECOCERT-certified
  • 100% natural, 71% organic
  • Only 9 ingredients
  • No aluminum, no perfume
  • Dermatologically tested
  • Vegan
  • One tube lasts 6-7 weeks
  • Ships from NL, 5-7 days

The cream

One cream, three pack sizes

Pick your pack

Ships from the Netherlands, 5-7 days. $5.95 flat, duty included, no customs charge on arrival.

  • Up to 72 hours effective
  • 6–7 weeks from one 15ml tube
  • 9 ingredients no fillers
  • Switched from a clinical antiperspirant and didn’t expect it to hold up. Three days later, still fresh. A pea-sized amount is all it takes.

    Sarah M. · Age 28 · Verified buyer

  • First natural deodorant that actually works on me. No white marks, no reapplying at lunch. Aluminum-free sold me, and it really does last.

    James T. · Age 34 · Verified buyer

  • My skin reacts to almost everything, and this was the first one that didn’t sting after shaving. Took about a week to settle in, now I’m a convert.

    Priya K. · Age 41 · Verified buyer

  • Got the unscented because I hate perfumey deodorant. Does exactly what it says. Genuinely a little goes a long way, I had to learn to use less.

    Mara L. · Age 26 · Verified buyer

  • Gym five times a week and it holds. Was skeptical about a cream but you rub it in and forget about it. Not going back to sprays.

    Daniel R. · Age 39 · Verified buyer

  • The subscription is the smart part, I never run out. Shipping took about a week but it’s flat rate with no surprise customs fees.

    Elena V. · Age 31 · Verified buyer

  • My dermatologist told me to go aluminum-free and this made it easy. No baking soda so no irritation. Wish I’d found it years ago.

    Chris B. · Age 45 · Verified buyer

  • Works right through summer, tiny amount each morning, and the tube is recyclable. I’ve already told half my group chat.

    Tasha W. · Age 23 · Verified buyer

nuud cream, close up

Ingredients

Nine ingredients, and we’ll name all of them

Most deodorant is sold on how it smells. This is what’s actually on your skin.

Microsilver
99.9% pure metallic silver. Breaks down the bacteria that cause odor
Zinc oxide
converts the fatty acids in sweat into odorless zinc salts, and soothes the skin
Sunflower seed oil
nourishes the skin, rich in essential fatty acids
Castor seed oil
ricinoleic acid, which moisturizes and softens
Strawberry seed oil
gives a sweet scent, and adds antioxidants
Hydrogenated vegetable oil
gives the cream its structure
Arrowroot powder
absorbs moisture and keeps the underarms dry
Candelilla wax
gives the cream its firmness, a vegan alternative to beeswax
Tocopherol
vitamin E, a natural preservative and antioxidant

Shop nuud

A tube of nuud held against bare skin, with a pea-sized amount on the cap

The active

The part bacteria can’t get used to

Microsilver is 99.9% pure metallic silver. Not nano, not colloidal. Silver ions bind to the charged sites in the proteins odor-causing bacteria need to function, and the cell breaks down. Bacteria can’t build resistance to it, because losing those charges would destroy the cell.

It’s the expensive part, and it’s the reason this costs what it costs. nuud is roughly fifteen times more concentrated than a regular deodorant spray, and microsilver costs over a thousand times more per unit than aluminum. That’s why a pea-sized amount is enough, and why one tube lasts 6–7 weeks.

Why we made it

Most deodorant gives up before you do

Aluminum blocks your pores. Fragrance covers what gets through. Both are a cover-up, and both quit a few hours in. nuud neutralizes the bacteria that cause odor instead, so there’s nothing to mask and nothing to block.

Questions

The things people actually ask

Does it really work for 72 hours?

Yes. One application is effective for up to 72 hours. Most people apply every day or two out of habit, not need.

Will I still sweat?

Yes. nuud is an anti-odorant, not an antiperspirant. It leaves your pores open so you still sweat, it just neutralizes the bacteria that cause odor.

Does it survive the gym?

Yes. The formula is oil-based and water-resistant, not alcohol-based, so it holds through workouts and showers.

Is it safe for sensitive skin?

It’s dermatologically tested and approved, with no aluminum, no alcohol and no baking soda, the ingredient most people react to.

How long does one tube last?

A 15ml tube is enough for 6–7 weeks of daily use. A little goes a long way.

How fast does it ship to the US?

5-7 days from the Netherlands. $5.95 flat, duty included, with no customs charge on arrival.

Start with one tube

The Starter Pack is 1 tube of 15ml, enough for 6–7 weeks, for €17,95.

Pick your pack